Introduction to Business, 3rd edition by Gaspar /Bierman /Kolari /Hise /Smith /Arreola-Risa

Introduction to Business stands apart from other entries in the market for its ability to make the fundamentals of business understandable, functional, and relevant to students with little or no business background. The authors believe the key to unlocking Introduction to Business for novice students lies in the text’s unique, engaging pedagogy based on consistency, active learning, and current topics and examples. Introduction to Business is the first cross-functionally authored text in the marketplace. Each of the six authors is a recognized authority in his field and personal expertise to the course, while keeping the discussion focused and concise for introductory-level students. The text presents a balanced and consistent voice across each of the unique content areas, enabling students to quickly gain an understanding of concepts, practices, and relationships across businesses without unnecessary or disjointed narrative.

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Online-Offline eBook

Provides 180-day access to this ad-free eBook, which works on popular devices. Includes highlighting, notes, search tools and offline access. See LearnMore for more info.  
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Loose-Leaf Bundle (Black&White Loose-leaf + Online-Offline eBook)

Black & white, loose-leaf version + access to the Online-Offline eBook. Fits in 3-ring binder (not provided). Print-on-demand item. Ships FedEx Priority Flat Rate. Allow up to 14 business days. Use the Online Book while the loose-leaf ships. See LearnMore for more info.  
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Paperback Bundle (Black&White Paperback + Online-Offline eBook)

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Color Paperback Bundle (4-Color Paperback + Online-Offline eBook)

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Student Supplements

Downloadable Lecture Guide

This printable lecture guide is designed for student use and is available as a study tool and lecture resource. It contains key points, tables, and illustrations from the textbook. Downloadable pdf files contains numerous slides for each chapter of the textbook.  
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Downloadable Study Guide

Provides summarizes for each chapter which include an Overview of Chapter Learning Objectives, Chapter Recap, and Key Terms & Definitions. Multiple Choice, Fill-in-the-blank, and Matching Questions test your grasp on key concepts from the chapter. All are designed to reinforce key concepts in the chapter and help you prep for tests. Available online with access to a printable version Downloadable PDF files for offline studying and printing.  
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Quizlet Study Set for Introduction to Business

Quizlet is an easy-to-use online learning tool built from all the key terms from the textbook. Students can turbo charge their studying via digital flashcards and other types of study apps, including tests and games. Students are able to listen to audio, as well as, create their own flashcards. Quizlet is a cross-platform application and can be used on a desktop, tablet or smartphone.  
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